Arts Marketing - Dan Ramsden on arts marketing

Jun 28
Creative Messaging

Creative Messaging is a new company specialising in arts marketing. It will offer bulk sms and email marketing for the arts.

On launching the service Dan Ramsden, Company Director said, in a commanding voice so as to inspire confidence:
"We work in the arts
We love the arts
We want more people to see, do and hear things they love
We enjoy building audiences
and dialogues with audiences and customers

We have the technology to help audiences find things they’ll love

We can help you use it too

Come and explore our website a bit

www.creativemessaging.co.uk"

When he was feeling more discursive he added:
Some people will charge a lot of money to do some fairly simple things with SMS. We wont.

If all you want to do is send bulk SMS to your own list you can go to our SMS platform http://sms.creativemessaging.co.uk
Create an account and get going.

If you'd like to find out a bit more about how we can support two way dialogues using SMS, use Shortcodes and keywords to filter and automate responses to messages, forward SMS messages to email, use SMS to initiate calls to and from your box office or sales team then explore the site a bit more or get in touch.

All our messages are sent via UK networks - you manage your own list and your subscribers details are safe and secure.

We will charge you a maximum of 7.5p per message - there is no software to install, all you need is a web browser. You can pay securely online using Paypal or we can invoice you. You can export your details from database software straight into the SMS platform.

It is really easy.

Don't be scared of SMS because of cost or lack of technical expertise. We make it affordable and straight forward.

There is no annual subscription to the service - if you only do 1 campaign per year that's fine - but we'll always be happy to help you find new and effective ways of utilising these technologies.

If you think that the SMS services sound great then what we really love is the EMAIL platform that we have found to offer to artists and arts organisations.

Bulk Email is highly complicated and a fairly saturated market, our platform doesn't offer anything massively different - but it comes from us, a company that knows and cares about the arts, it works and it looks lovely.

Creativemessaging.co.uk will also be a place where I write more specifically about marketing with new technologies - although most content will be shared with this site too.

Dan Ramsden is Director of Creative Messaging and the owner of this site. He is also the owner of a first edition of 'Brave New World' by Aldous Huxley, although this is largely irrelevant.

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  • This is a blog of Dan Ramsden. After completing an MA in Cultural Policy and Management he has worked in the arts sector, specilising in arts marketing. He lectures at Sheffield College and Sheffield Hallam University and is interested in the way a multidisciplinary approach can develop the ways artists and arts organisations build and sustain audiences for their work.

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